Home Improvement Blog
Discover Tips & Tools To Help Your Home Improvement Business Grow.
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Avoiding conflicts by setting expectations
In the real world, delighting your customers can be a challenge. Here's how you can limit surprises and help create positive customer relationships.
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Marketing to Millennials: Why and How.
Millennials are becoming homeowners in large numbers, which makes them strong prospects for home improvements. But how do you target this influential generation?
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Getting Started with Social Media Marketing
Social media marketing is a great way to attract and keep customers, but it can be complex and bewildering. Here are some ideas to help you get started.
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Making the R-22 Ban Work for Your HVAC Business.
How can you be prepared with solutions that delight your customers and grow your business?
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How to Assess the Overall Health of Your Home Improvement Business
This article explains how to create a business assessment you can perform at regular intervals to identify items that need attention.
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3 Reasons to Offer Home Improvement Financing
Discover how offering home improvement financing helps you close more deals and increase the scope of your projects.
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Selling Home Improvement Financing: Why 0% APR Loans Aren’t the Only Way
Find out how offering promotional financing and a monthly payment plan loan option, helps you provide more value for your customer.
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Offering Home Improvement Loans Helps Grow Business
Recommending financing to every client is a great way to create long-term relationships & outperform your competition.
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Close More HVAC Sales – Offer Customers Payment Options
Offering financing to every client is one of the most successful strategies to increase sales without increased marketing costs.
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A Solid Accountability Program Starts With A Little RECON
One of the biggest fears of leaders when it comes to implementing and maintaining an accountability program is how to avoid being a "micro-manager."
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Are Poor Customer Relationships Costing You Money?
One of the best sources of added revenues for your business is your existing customer base. Today, managing customer relationships requires effectively leveraging a variety of media.
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5 CRM Products Designed for Home Improvement Contractors
Explore top contender CRMs on the market today. We combed the Web, talked to experts & reviewed trade pubs to find the best software designed for home improvement contractors.
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How To Turn Your Website Into A Lead-Generation Machine
When designed properly, your home improvement website is the focal point of your company’s online lead generation efforts.
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5 Tips For Sales Effectiveness
Effectiveness is one of the main drivers of a successful sales organization. Learn the 5 techniques that help you drive sales without hiring more sales reps.
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Home Improvement Case Study | Treeium & GreenSky – By the Numbers
Treeium's Director of Financing Lizzette Carreno explains how the GreenSky® Loan Program fits perfectly with the company’s technology to help grow the business and delight their customers.
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How to Turn Your Best Customers Into Your Best Advocates
Satisfied customers are your best advocates. That's why a referral program is a great way to add new customers. Here are some tips and ideas to get you started.
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Ask the Expert: Attracting Millennial Customers in Remodeling
Architect Umberto Guarracino tells us his experience with millennials in remodeling. With over 30 years of experience, his insight about millennials helps us understand their wants and needs.
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Selling more with GreenSky Home Improvement Loans
Are your sales teams maximizing every sales opportunity? Learn how your teams can sell more effectively by offering home improvement loan options.
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How to Use Smart Tech to Up Sell Home Improvement Projects
Smart contractors create smart homes. A key benefit of offering financing is helping your customers afford more than their original vision and create the smart home of their dreams.
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4 Sales Methodologies You Need to Know
This article lists popular sales methods used in sales organizations to perform more effectively and close more deals.
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