Home Improvement Blog

Effective Digital Marketing 101

Interview with Lisa McCrary-Tokes of ARMORVUE Powered by Window Nation

The Importance of Listening and Asking the Right Questions

To Err is Human: Leveraging the Learning Curves

Don't Just Sell, Solve Problems

When you solve problems for your customers, and stop focusing on only selling, it's good business and you may gain return customers.

Creating a Safe Working Environment is Good Business

Safety training and a safety programs specific to your business are essential. Even your most seasoned professional can have the potential for injury.

Choosing the Right Financing Program: What to Consider

What you need to consider when making the right choice in a financing program for your Business.

Is Your Business Ready to Grow?

Growing your Business takes purposeful planning to sustain what will become the new normal.

How Do I Know if My Customers Want Financing?

Don’t let your Customers speculate about financing. Offer it as part of your sales cycle. Flexible payment options are expected.

3 Reasons Why You Should be Offering Financing

Today's consumers have high expectations when it comes to payment options. Consider offering your Customers a way to pay, beyond cash or credit cards. Find out why.

Cultivating Quality Client Relationships Can Drive New Business

Going the extra mile to maintain Customer relationships is good business but may also support your new business steam. Find out how to turn relationships into referrals.

How to Track the Right Numbers to Grow Your Home Improvement Business

How to identify your key performance indicators and apply them to your growth objectives.

How to Assess the Health of Your Home Improvement Business

Regularly assessing the health of your Business at a basic level is essential, but going below the surface is necessary too. This will keep your decision making current and attuned to your needs.

5 Tips for Top-Tier Sales Team Effectiveness

High-achieving sales teams start with a foundation of good communication, supportive technology, established processes and ongoing tracking. Find out more.

Avoiding Conflicts by Setting Clear Expectations

Talk about budget, payment terms and financing early. Listen and communicate updates to head off misunderstandings.

Marketing to Millennials: Why and How.

Millennials are becoming homeowners in large numbers, which makes them strong prospects for home improvements. But how do you target this influential generation?

Making the R-22 Ban Work for Your HVAC Business.

How can you be prepared with solutions that delight your customers and grow your business?

Selling Home Improvement Financing: Why 0% APR Loans Aren’t the Only Way

Find out how offering promotional financing and a monthly payment plan loan option, helps you provide more value for your customer.